Since the revolution of broadband we have seen a massive upswing in online video. This, coupled with the price drop in consumer technology and basic editing software which is included on most operating systems, almost everyone has become a Video Director.. Well, it’s so easy to upload a clip to youtube.com and broadcast yourself to the world that I believe this makes it one of the most exciting industries to come out of the internet and it’s opened up a whole world of creativity to be enjoyed, both on the consumer side & business sites.
We have all known for a while that the way forward for business on the internet is to get much more interactive, by introducing video on their websites as the best way to engage and communicate with their customers. Business from all sectors has been a bit slow to embraced online video as a medium to communicate for reasons I will discuss in another blog! BUT this makes me happy as the market is still very young and there is a massive opportunity!
Internet entrepreneurs from all sides of the planet have been waiting for this revolutions and the service providers have been trying to come up with a content management solution to managed, report, deliver and encode the video in one platform. This makes it much easier to manage their growing online content requirement! The best sites I have come across that achieve this are Brightcove, Move Network, Maven Networks, Narrowstep, The Plaform and Kit Digital (formally Roo). there are a few new others on the block, like Kewago, Ooyala, iolo & best TV, vimeo.com
So you see there is no shortage of businesses to help get your content online!
Signing off
Realitypod Team!
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